We all know the phrase: “Your health is your wealth.” But how many workplaces truly invest in it? At NestEgg, we believe health should be built the same way as a pension—steadily, supportively, and over time. Just as employers help their teams grow financial nest eggs for the future, we help them grow health nest eggs through movement, connection, and lasting habits. Because wellbeing isn’t a perk — it’s a long-term asset - for both the employee and the company.
NestEgg Health began with a single insight—and a bit of frustration.
Despite all the corporate wellness initiatives, despite all the step challenges and subsidised gym memberships, one thing remained stubbornly true: most people still weren’t exercising enough. Not consistently. Not joyfully.
Not in a way that actually lasted.
We saw this not just in the research—but in real life. In offices. On Zoom calls. In the mirror.
The science was crystal clear: regular exercise is the closest thing we have to a miracle drug. It prevents dementia, diabetes, depression, heart disease—reducing the risk of each by up to 50%. And yet, most adults don’t come close to meeting the recommended 150 minutes a week. Why? Because exercise as it's traditionally prescribed—top-down, guilt-driven, one-size-fits-all—is broken.
So, we flipped the script.
NestEgg was founded to reimagine the journey to wellbeing. Not as a solo grind, but as a shared adventure. We built a platform where movement is measured relative to you, where effort counts more than performance, and where even the least likely participant—the doubtful 65-year-old — can outrank a “spring-chicken” marathoner. (And she did.)
We borrowed from golf handicaps, behavioural science, and a splash of playful rebel attitude to create something new: a workplace exercise community, not just a challenge. A flock, not a fitness cult. A program where every Egg has a chance to truly win - not just on the challenge leaderboard but on the health leaderboard —and no Egg is left behind.
NestEgg isn’t just about physical activity. It’s about feeling good, belonging, sharing journeys and building a habit that sticks.Because your health is your wealth. And we’re here to help you build a NestEgg of it.
I spent over 40 years building companies in the tech industry—fast-moving, high-performing, and filled with brilliant people. The real reward wasn’t the exits or the accolades; it was the shared journey with those teams. But somewhere along that journey, I realised I was sacrificing my health. I was burning the candle at both ends, and the future I’d worked so hard for was slipping out of reach—unless I changed course.
So I did. I started to move more. Exercise became a daily ritual, and over time, it transformed my energy, my mindset, and ultimately, my life.
Looking back, I couldn’t shake a simple question: why don’t companies help people build a health nest egg the way they help them build a financial one? We invest in pensions and 401(k)s—but what about longevity, mobility, and mental clarity?
What was being offered in most workplaces just didn’t cut it. I’d see well-meaning step challenges and city 5Ks rolled out by HR, but they never fit real life—certainly not mine. As a CEO, I exercised at 6am. I couldn’t show up for a lunchtime walking group. And it turns out, most of my team couldn’t either.
When I discussed the issue with some current CEO friends, they shared the same frustrations and concerns. Employees are getting less healthy, not more. And companies are facing an unsustainable rise in healthcare costs.
So it was decided that something much better was needed. Something that works for real people, in real life and something for companies that can really move the needle in terms of better employee health and reduced medical expenses. That’s how NestEgg was born.
Health and fitness have always been at the heart of my life. That really became clear when I left Ireland to attend college in the U.S. on a golf scholarship. I studied there while competing in NCAA Division 1 golf, and those years had a huge influence on me. It was in that environment that I began to understand how important structured training, mobility, and movement really were, not just for performance, but for long-term wellbeing.
As I moved into professional golf, I saw how strength training and smart movement were becoming more valued, not just inside the sport, but across the board. There was a shift happening, and I was drawn to it. I started to think about how I could bring that same mindset to more people, especially those who were passionate about golf but maybe hadn’t been exposed to modern fitness approaches.
That led me to launch Golf STRONG, a fitness community built specifically for golfers. It was never just about training, it was about creating a space where people could come together, move better, fell better and ultimately play better. I worked with both elite athletes and everyday players, and what I kept hearing, especially from people in the corporate world, was that what they were being offered in their workplaces just wasn’t cutting it. It felt disconnected from their real lives and real needs.
When I met Donal, it was obvious we were on the same page. We both saw the gap between what was being provided and what people actually needed to build sustainable health habits. We shared the same drive to make a difference, not just in performance, but in quality of life. Very quickly, those early conversations turned into something more focused, more ambitious.
That’s when the work on NestEgg Health really began.
